Customer Relationship Management (CRM)

Beacon partners with Affinity Marketing Corporation and Destination Rewards to deliver loyalty incentive programs that are aimed at tightening and enlarging the relationship organizations have with their customers and constituents. Generically labeled Gift & Save, the program offers universities and other not-for-profit organizations critical development advantages.  First, it gives them a way to reward contributors with truly astounding values on merchandise, travel and services offered by 13,000 national brand names.  Second, it is a community builder's dream as the university has a reason to communicate that isn't an "ask."